Template Messages & Broadcasting

How to create a Carousel WhatsApp Template message in Messegy

Step-by-step process to create a Carousel message in Messegy

10 min read 21 Sections Verified Guide

Overview

The image below gives a complete overview of everything you need to know about creating a Carousel Template message in Messegy.

How to create a WhatsApp Carousel message.webp
How to create a WhatsApp Carousel message.webp

1. Go to Manage and Tap on "Template Message"

1. Go to Manage and Tap on Template Message.webp
1. Go to Manage and Tap on Template Message.webp

2. Click "+New" to create a New Template Message

2. Click +New to create a New Template Message.webp
2. Click +New to create a New Template Message.webp

3. Choose "Marketing" under the WhatsApp Template message category

There are various template categories according to the different use cases of WhatsApp Template Messages.

Given the pricing updates coming to WhatsApp API applicable since June 1, 2023, templates in Messegy will now be classified under Utility, Authentication & Marketing.

  • Utility - Transaction-focused messages used to confirm/ cancel a transaction or a subscription.

  • Authentication - OTPs & login code messages are used to authenticate a user. (Not available for Indian Numbers)

  • Marketing - All messages that relate to a business's products & services (except for transactional messages)

Since we wish to send a promotional carousel message, we'll select Marketing under the Template Category.

Template Category New.jpg
Template Category New.jpg

5. Select your Template Language

You can choose the language of your WhatsApp template message from all the global languages and vernacular as well.

For each template message, you can only pick one language.

Template-language.jpg
Template-language.jpg

Template Preview Sample

You can add content to each of your Carousel cards, customizing it depending on the product/ service that you are promoting. You can add a maximum 10 cards to your Carousel message

Note: Adding Content to the carousel card is not mandatory. Images and at least 1 Clickable button (CTA / Quick Reply button) is mandatory.

Note 2: If you're wondering about how to add images to these Carousel messages, don't worry!

You don't need to add images while creating the Carousel template. Images will be attached at the time of sending the Carousel Template.

template-preview.webp
template-preview.webp

8. Add Interactive Actions to make messages more actionable

You can send a maximum 2 Clickable buttons with your Carousel message.

You can't send a Carousel Template without attaching a Clickable button. Minimum 1 button should be attached while sending a Carousel Template message.

This can be 2 CTA buttons, 2 Quick Reply buttons or 1 CTA button and 1 Quick Reply Button as well.

Call to Action: There are 2 types of Call to Action buttons namely URL and Phone Number. A template message can have a URL or a Phone Number or a URL & a Phone Number both as CTA. You can not have two CTAs of the same type with a template message.

8. Add Interactive Actions.webp
8. Add Interactive Actions.webp

a) URL as Call to Action

After choosing the URL as the action type, you have to write the Button Title that appears as the clickable button and Button Value is the redirection link. The redirection link can be Static or Dynamic in nature.

Example of static button value: https://messegy.com/docsExample of dynamic button value: https://messegy.com/{{5}}

URL as Call to Action.webp
URL as Call to Action.webp

b) Phone Number as Call to Action

After choosing the Phone Number as the action type, you have to write the Button Title that appears as the clickable button and the Button Value is the Phone Number.

Note that the Phone Number must be written along with the country code without the plus (+) sign. If the number is submitted without the country code, it violates the format and gets rejected by WhatsApp.

Phone Number as Call to Action.webp
Phone Number as Call to Action.webp

Quick Replies

These interactive action buttons are the user response buttons. This means if the user clicks on these buttons, the text in the buttons becomes the user’s message.

There can be a maximum of 2 Quick Replies that can be sent with a Carousel template message (limited by Facebook itself) and can have a maximum of 25 characters.

The WhatsApp template messages with the Quick Reply buttons can be used to take feedback from the customers or to make customers choose between two or more given options.

Quick Replies.webp
Quick Replies.webp

10. Sync with WhatsApp to know the approval status

WhatsApp Template Messages typically take 1 minute - to 24 hours to get approved!

After submitting template messages, hit the "sync with WhatsApp" button to update the status of the Template Message after submitting.

If it still doesn't show, refresh the tab once & then check the approval status.

Sync status-carousel.webp
Sync status-carousel.webp

WhatsApp Template Message Guidelines

WhatsApp Template Message allows Businesses to reach out to their customers by sending them notifications on WhatsApp. In order to send these templates to users, we need to get them approved from WhatsApp.​In case your template messages are getting rejected, here are a few reasons why:

WhatsApp doesn't allow spamming and harmful content. So, these are two things on what Business cannot send a Template Message:

  • No threatening content

  • No data collection

WhatsApp Template Messages cannot contain threatening or abusive content. For example, Template Messages that threaten customers with legal action if they don't pay back their loans are not allowed.

Moreover, businesses can't collect data using WhatsApp Template Messages. Though you can certainly conduct polls and surveys, you can't ask for sensitive personal information such as credit card numbers through Template Messages.

In addition to the content constraints above, you need to comply with WhatsApp Template Message formatting rules.

Formatting rules you should know before creating a WhatsApp Template Message

  • Proofread your content for spelling and grammar before submitting it for review. Messages with incorrect spelling or any grammatical errors may prompt customers to view these messages as spam

  • Make sure to use variable parameters (e.g., {{1}}, {{2}}, etc.) and that they have the correct number of curly brackets (i.e., there need to be 2 brackets on the left and 2 on the right of the variable)

  • Make sure the parameters (e.g., {{1}}) contains some text with itFor example: ✅ Correct Format:Hello {{1}}​❌ Wrong Format:Hello{{1}}{{2}}​

  • Make sure the language selected matches the content of your message template

  • If you select Spanish as the message template language but the content is in English, your message template will be rejected

  • Ensure that your content is in one language. A mixture of languages such as "Hinglish" or "Spanglish" will not be approved​

  • If you’re going to submit a message template for testing your API connection, please ensure it’s in the correct format. Any other variation will be rejected

  • Message template name: test

  • Content: Hello {{1}}​

  • Refrain from using a URL shortener for your links (e.g., bit.ly, TinyURL, or goo.gl) because they obscure the intended link destination

  • The URL domain in your links should belong to your business.

  • Refrain from using extra spaces at the end of your template or double spacing in between your content. Generally, this spacing results in the rejection of the message.​

  • Refrain from adding double-line space between your texts. For example;​Correct Format:

  • Hello {{1}},​How may I help you?

  • ​Incorrect Format:

  • Hello {{1}},​​How may I help you?​

  • Avoid using Emoticons in Quick Reply Buttons.

  • Phone Number as Call to Action: The Phone Number must be written along with the country code without the plus (+) sign. If the number is submitted without the country code, it violates the format and gets rejected by WhatsApp.